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Cookie policy

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Last Updated: September 1, 2025

1. Introduction

At Alps Royal Innsbruck, we aim to ensure that your online experience on our website is as seamless, comfortable, and premium as the physical journeys we provide in our vehicles.

To achieve this, our website (alpsroyal.com) uses cookies and similar technologies. This Cookie Policy explains what cookies are, why we use them, and how you can manage your preferences. This policy should be read in conjunction with our [Privacy Policy].

2. What Are Cookies?

Cookies are small text files that are downloaded to your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognize your device and store some information about your preferences or past actions.

Cookies are essential for the modern internet to function smoothly. They do not contain software programs, viruses, or spyware and cannot access the rest of your computer.

3. Why We Use Cookies

We use cookies for several practical reasons, primarily to:

  • Make our booking system work correctly.

  • Remember your preferences (like language or currency settings) so you don’t have to keep re-entering them.

  • Understand how visitors use our site so we can improve its structure and content.

  • Enhance the security of our website.

We do not use cookies to collect personal identities for resale to third parties.

4. Types of Cookies We Use

We use different types of cookies to run our website effectively:

4.1. Strictly Necessary Cookies (Essential) These cookies are fundamental to the website’s operation. Without them, essential features like our booking forms, secure payment processing, and navigation would not work. You cannot opt out of these cookies if you wish to use our site.

4.2. Functionality Cookies These cookies allow our website to remember choices you make (such as your preferred language or the region you are in) to provide a more personalized online experience. The information these cookies collect is generally anonymized.

4.3. Performance and Analytics Cookies These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use tools like Google Analytics to track things like visitor numbers, which pages are most popular, and how long people stay on the site. This data helps us improve our service offering.

5. Third-Party Cookies

On some pages of our website, third parties may also set their own cookies. For example:

  • Google Maps: To display interactive maps and help you select pickup locations.

  • Payment Providers: To process secure transactions for your booking.

We do not control the dissemination of these cookies. You should check the relevant third-party website for more information about their cookies.

6. Managing Your Cookie Preferences

You have the right to accept or reject cookies.

Cookie Consent Banner: When you first visit our website, you will see a banner informing you about our use of cookies and giving you the option to accept or manage them (usually via a settings panel).

Browser Settings: Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Please note that disabling “Necessary Cookies” may prevent you from taking full advantage of our website and completing a booking.

For more information on how to manage cookies in common browsers, you can visit the browser’s “Help” section.

7. Updates to This Policy

We may update our Cookie Policy from time to time to reflect changes in technology or legislation. Any changes will be posted here with an updated date. We encourage you to check this page periodically.

8. Contact Us

If you have any questions about our use of cookies, please contact us:

Alps Royal Innsbruck Langstraße 14 6020 Innsbruck, Austria Phone: +43 664 1556660 Email: info@alpsroyal.com